LSAT Engine Strategy Blog

LSAT Engine is pleased to announce a new partnership with the National Black Law Students Association! NBLSA was founded in 1968, and its mission to “articulate and promote the needs and goals of Black law students to effectuate change in the legal community” really resonates with our team here at LSAT Engine.

You see, there’s an imbalance in the way the standardized test prep market is working. Many companies compete only for those with the resources to pay for expensive tutoring packages and concierge service, while the vast majority of students have to settle for one-size-fits-all self study books, overcrowded classes, and various internet resources that are often inconsistent at best and misleading at worst. During those initial days of thinking through the LSAT Engine business model, again and again we kept coming back to the notion that we needed to build a high-quality, customizable product at an accessible price - and then find a way to give that program away for free when a student truly couldn’t pay for it. These decisions, albeit ones that have negatively impacted LSAT Engine’s bottom line, remain key components of our ethos. And they always will.

In 15 years of observing the test prep industry from many vantage points, as well as attending both a public university and a private one in my academic career, it became abundantly clear that change needs and has needed to happen, especially in the composition of the law school applicant pool. It’s something Justin and I talked about in his grandmother’s garage in 2012. It’s something we discuss with our staff on a regular basis. And it’s something we believe will provide more diverse voices and perspectives in the legal profession, which will directly benefit our society as a whole.

We know we are only one small stop on the journey to “effectuate change,” but we are honored to be able to do our part. I know I speak for the whole LSAT Engine family when I say that we are incredibly excited to work with the NBLSA Board and its pre-law student members to help further this mission in any way we can.

Joshua Lord


Posted: 8-6-2020